Research Library

The top resource for free research, white papers, reports, case studies, magazines, and eBooks.

Share Your Content with Us
on TradePub.com for readers like you. LEARN MORE
How to Reduce SMB Churn
Request Your Free eGuide Now:

"How to Reduce SMB Churn"
Request

SMB clients have a tendency to cycle rapidly through marketing solutions -- and poor communication of value by tech providers can precipitate this churn.

The Process: Boostability embarked on a research- and data-based “listening campaign” to better understand their ideal customers, and to pinpoint the key inflection points and factors leading to customer churn.

The Solution: The company refocused sales, marketing and customer service operations to better target ideal clients, set their expectations appropriately, educate the customer about the value of the product, and personalize their service to fit customer goals.

The Result: 5% reduction in monthly churn, and over $1.2 million in retained business.

Uncover the best tactics for cultivating happier employees and clients and a more energetic culture around sales!


Offered Free by: B2SMB Institute
See All Resources from: B2SMB Institute

Request

Recommended for Professionals Like You:

Thank you

This download should complete shortly. If the resource doesn't automatically download, please, click here.

Thank you

This download should complete shortly. If the resource doesn't automatically download, please, click here.

Thank you

This download should complete shortly. If the resource doesn't automatically download, please, click here.